Kate Mayfield, Managing Director of 70 FathomsManaging Director of 70 Fathoms
You can try our research on Marketing Automation and Email Marketing, which will help explain the differences - Marketing Automation Software Reviews. Sample pages are also available to download. The research compares marketing software and mainly aims to match business needs to the right provider. It's a totally independent review and not sponsored by any vendors.
70Fathoms are a team of analysts and consultants helping organisations optimise their sales and marketing operations. In sum, how to operate sales and marketing to its maximum efficiency and effectiveness. Our expertise spans:
Sales and marketing technology implementations (CRM, marketing automation, sales automation and email marketing);
Sales and marketing management and team structures;
We promote operational excellence through our membership service which provides extensive support to help businesses achieve their goals; including access to our advice, our knowledge base and high-end peer networking.